Houston Is On A Roll Campaign

Mayor Rolls Out Bicycle-Friendly Campaign

This link will be updated during the year with information on the development of the Houston Is On A Roll Campaign, to report on partner news and will recognize the efforts of our sponsors. For information on how you can become a partner or how you can sponsor one of these programs contact us.

Bike Smart Handbook

Over 300,000 Houstonians and three school districts (10,000 participating students) received the Bike Smart handbook. The handbook was produced with federal and local funds. Through a partnership with the Houston Chronicle, the available funds were leveraged to produce an education campaign that tied the concepts taught by the handbook with curriculum material for students in the Houston, Spring Branch and Alief Independent School Districts. Posters were produced to reinforce the Bike Smart tips and to prepare students for a year-end contest wrapping up the 2004-2005 scholastic school year. Two contest winners received a bicycle and helmet from Bike Barn. An additional 10,000 handbooks were distributed at various events as well. The BikeSmart handbook is available electronically in English, Spanish and in its combined original format-- Click the BikeSmart Handbook link. If you are interested in sponsoring a reprinting of the handbook, please contact us.

Houston Bikeway Network Map

Version 3 of the Houston Bikeway Network map is now available at Houston Public Libraries, the Downtown Visitor's Center, and at participating bike shops. The new map includes over 300 miles of the most current on-street and off-street facilities as well as trails proposed for construction in 2007 and 2008. The new map includes bike rack locations, schools, libraries, museums and other points of interest across the city to ease trip planning and get you where you want to go. Network maps are free. The map is also available electronically--Click the Houston Bikeway Network Map link.

Bike Racks

Under the Bike Parking Program, the City of Houston has added new parking for over 1,500 bicycles across the city. The new bike racks are available for public use. They were acquired through a federal grant with a local match. Through the efforts of many partners, the bike racks were picked up and installed for use by their employees and the public.

Bike Lids

Also under the Bike Parking Program, the City of Houston has partnered with Starlite Media. With a donation that provided covered parking for up to 80 bicycles, Houston offers covered parking for public use at the George R. Brown Convention Center, at public parking Lot H at Buffalo Bayou and Houston Avenue, at some Houston Public Libraries and at various public buildings. Bike lids provide ideal parking for long-term use such as a work day or long shopping spree. Plans to receive future donations are underway.

Public Service Announcements

A series of 30 second spots promote cycling featuring a VIP spokesperson. The PSA’s will be broadcast on the Municipal Channel and local television stations. The message will also be available for radio stations. Look for the first PSA with Council Member and Mayor Pro Tem, Carol Alvarado who rides her bike regularly and trains for the annual MS-150 from Houston to Austin.

Edu-Modules

A series of 3-5 minute education modules will be available on-line. Each module will provide a safety message to teach cycling tips from the ease of your desktop during a lunch break or you can download them for later viewing such as at home, with your class or with the scout troop.

Bike Tour Videos

A series of bike tour videos feature a local VIP and their favorite bike trek in Houston. The videos provide travel, technical and safety tips, they identify points of interest and invite you to try a new bike route and to have fun while visiting interesting Houston spots.

Employee Training Course

The City of Houston Bikeway Program has partnered with the League of American Bicyclists to develop an on-line employee bike education course. The safety course will offer City of Houston employees safety tips, rules of the road, introduce the bikeway network. A hands-on component will offer allow employees to put these tips into practice to build their on-road confidence and expertise. These practice modules will be offered quarterly and will be instructed by certified League of American Bicyclists instructors. The complete course will be available to other employers.

White Bike Fleet

In partnership with local partners, City of Houston bicycles for surplus will be refurbished and used to create an employee bicycle fleet. Employees will be able to request a bicycle much like a pool vehicle to avoid a trip by car. This fleet will also help employees stay in shape while reducing traffic congestion and vehicle emissions.

“Watch For Cyclists”

This program consists of side mirror magnetic decals to remind motorists to watch out for cyclist when traveling on the road. This share-the-road program will become possible thanks to the generous contribution of area sponsors. Sponsorship letters offer opportunities to sponsor decals, distribute decals or both. If you are interested in this program, complete the sponsorship form and let us know how you can help.

Adopt-A-Trail Program

This project will help identify community groups, volunteers and sponsors who want to adopt a trail and conduct activities such as cleanups, tree plantings or assist with trail enhancements

Neighborhood Bike Ride

The goal to develop a city-wide bike ride to promote sportsmanship, camaraderie and fun cycling in Houston has evolved into the first Tour de Houston. Find out more about this ride and join the fun. View photos of the Guaranty Bank Tour de Houston held on May 19, 2005.

Mile Markers

Mile markers will add a point of reference to the trails. Mile markers will be available for sponsorship through the Adopt-A-Trail Program.



This link will be updated with information on the development of the Houston Is On A Roll Campaign, provide partner news and will recognize our sponsors. For information on how you can become a partner or how you can sponsor one of these programs contact us.